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GAIORAMA
GENERAL INFORMATION
GAIORAMA is a bi-monthly magazine of knowledge
and science that is published by the wholly owned
subsidiary SPECIAL PUBLICATIONS SA. GAIORAMA
gathers its topics from the global civilization,
natural history and geography with special focus
on Greece.
In 2004 two of the magazine’s issues included
the extra issue “Gaiorama Istorika” [Gaiorama
History].
CIRCULATION
The following table shows the circulation data
of GAIORAMA for 2003 and 2004.
Circulation data
| MAGAZINE |
2003 |
2004 |
Average copies sold
|
Average
copies sold |
| GAIORAMA |
24.000
|
17.771
|
Source: ARGOS
Distribution Agency, Lambrakis Press Circulation
Office (*) Subscriptions included
READERSHIP DATA
According to a recent survey by Focus-Bari
for 2004, the main audience of GAIORAMA
are men 25 - 44 years of age of middle and upper
socio-economic class and education level.
Also, according to the same survey, the total
readership for GAIORAMA is 133.000
readers.
ATTRACTED ADVERTISEMENT SPENDING
According to data for 2004 by Media Services
SA, the nominal attracted advertisement spending
for GAIORAMA amounted to 110 thousand
euros, while in 2003 the respective amount
was 201 thousand euros.
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