TO VIMA

GENERAL INFORMATION

"TO VIMA" (The Tribune) is published as a daily morning newspaper since March 1999 and is steadily one of the leading morning daily papers.

The daily editions of "TO VIMA" are rich in political, financial, sports and cultural content and includes the following sections:

- "Anaptyxi" Daily financial supplement

- "Vima Sport" Daily sports supplement

In 2007 the newspaper’s daily editions were complemented by selected book series such as "The Books of Oxford" (28 books), "Ancient Greek Writers" (85 books) and "Que sais-je" (60 books).

"TO VIMA" also accompanied its editions with series of music CDs and books such as "The History of Rembetiko".

CIRCULATION DATA

According to data by the Association of Owners of Daily Athens Newspapers, «TO VIMA» had average daily circulation of 15.011 copies per issue. The newspaper also had additional sales of 671 copies per issue through subscriptions.

READERSHIP DATA

According to a recent research by Focus Bari SA for 2007, the total readership per issue for «TO VIMA» amounted to 67.000 readers.

ATTRACTED ADVERTISEMENT SPENDING

According to data by Media Services SA, the nominal attracted advertisement revenue for «TO VIMA» in 2007 amounted to 4.023 thousand euros while the corresponding amount for 2006 was 2.555 thousand euros.